María Elisa Peña De Medina

Experienced professional in Industrial and Product Design with a diverse background in the creative industry. Founded two clothing design studios and led private label brands at Prismamoda , specializing in design, development, and production. International experience in garment development in Shanghai further enriched my expertise. Managed, designed, and supervised point-of-purchase materials at Empresas Adoc , showcasing impactful regional window display concepts. Contributed to visually appealing store environments at Súper Selectos. Currently excelling at Dollarcity , a leading retail chain, where I make significant contributions by leading product packaging design and development from initial concept to impactful updates. I also support and manage the effective operation of the Showroom, ensuring its optimal use and providing operational assistance for commercial activities, particularly for the Purchasing Team. As a versatile 'Todo Terreno' designer , I effectively manage daily challenges within a multicultural team, ensuring project success and acting as a central design contact for various departments.